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HAVAIANAS
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AGENCY ↴
ALMAPBBDO BRAZIL
For Havaianas Summer 2019, we created a social media content platform inviting local artists to reinterpret the collection through their own visual language.
The idea was to balance creative freedom with brand consistency. Each artist brought a unique perspective inspired by the products, while a flexible visual system ensured cohesion across posts through structure, color logic, textures, and logo placement.
The result was a vibrant, unified body of content that celebrated different voices while keeping the brand unmistakably Havaianas.
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MY ROLE ↴
CREATIVE CONCEPT / ART DIRECTION / VISUAL DESIGN
PROJECTS
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